Instagram Launches Ads for UK Users
After a successful launch in the US, photo sharing site Instagram is bringing ads to the feeds of its UK users. The native ads will be clearly marked as sponsored posts, but are designed to mimic the...
View ArticleInfographic: India Dominates Social Media Week
Social Media Week is a media platform and worldwide event with local presence and global reach across five continents that aims to explore the hyper-connected world of social media. As part of the...
View ArticlePowaTag Announces ‘Touch to Buy’ Triggers for Social Media
Omnichannel commerce firm PowaTag has unveiled a new feature for its mobile commerce app that enables consumers to buy through social media in seconds with a single tap on their smartphone. The PowaTag...
View ArticleTwitter Funds MIT Study into Online Discourse
Twitter is to award the Massachusetts Institute of Technology $10m (£6.2m) and grant them access to all public tweets ever made to study how people communicate on social networks. The project at MIT,...
View ArticleAdStage Expands Twitter and Multi-account Functionality
Advertising platform AdStage has expanded its platform to add native support for Twitter ads, along with advanced functionality for agencies and in-house teams managing multiple accounts. AdStage has...
View ArticleSainsbury’s Declared UK’s Most Socially Influential Retail Brand
Sainsbury’s have been named as the UK’s most socially influential retail brand based on the company’s interactions with consumers over social media channels. The figures come from a new study by...
View ArticleYPlan Unveils New Features on Event Planning App
Local events app YPlan has announced the launch of three new features in the wake of its recent $24m (£15.75m) Series B funding round, aiming to reach new users and expand its functionality. The new...
View ArticleTwitter Rolls Out “While You Were Away” Feature
Twitter has begun rolling out a Facebook-style “Timeline Highlights” feature which pins tweets that have been deemed important to the top of users’ timelines when they first return to the social...
View ArticleTwitter Opens up Direct Messages, but Users Question Wisdom
Twitter has announced plans to change how direct messages work on the social network, with a new feature enabling users to be privately messaged by anyone also using the service. Previously, the system...
View ArticleThe Future of Social
How can we expect social media to change over the next five years, and what will that landscape look like for marketers? The post The Future of Social appeared first on Mobile Marketing.
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